How to Write Content That Ranks in 2023’s SEO Landscape
Do you wanna learn how to write content that ranks well on Google even after Google's next algorithm update? Hi, publishers. My name is Shivani, and I work on the P S Kathait team. and today I'm going to tell you How to Write Content That Ranks in 2023’s Crazy SEO Landscape.
I Have a Question for You;
Had you got impacted by Google's latest algorithm up is the last one. If you saw your traffic increase, let me know in the comments below. If you saw your traffic increase and if you know the percentage, let me know by how much. And if you saw a decrease, let us know. If you got a decrease and by what percentage and if you did anything to try to counteract that, let us know as well. Again, we're doing this so my team and I can help you combat your decreases and help you gain and get more. So let it comes out to 7 simple steps when it comes to writing content that works well in the future, Google.
Help Your Readers Overcome a Specific Problem
See when people write content. They're just like oh, let me do the keyword research and we have tools like Uber says that help you do the Cuban research, but it's not just about writing content that gets traffic, it's about helping people solve their phones.
For example;
If I have a site that sells time and has an article that teaches you how to tie, there are wins or not.
There are normal knots. You know I don't know all the ways to tie a tie. But the article is short to the point. Maybe have videos, maybe animated GIFs, because you want to really help solve their problems as quickly as possible, and that's what's going to help you rank better for future Google algorithm updates. Again, it's not just about writing content that people are searching for, it's about solving their problem and that user 10 lines which will help your ranking longer.
Spend 40% of Your Time on Your Headline
Eight out of 10 people will read your headline, but only two out of 10 will click through and read the rest of the article. That's the power of writing. Amazing headline, you can get more than two out of 10 people to actually click through and read the rest of the article. So really, focus on writing attacked outline. This doesn't mean writing clickbaity headlines, but it does mean evoking curiosity.
For example;
The seven benefits of green tea number six will shock you quote #6 will shock you. What's number six? That's the kind of stuff I'm talking about. It's not all about shoving in keywords, and it's not being about being clickbaity.
It's about actually providing the value #6 shouldn't shock people if it's not that great and you shouldn't use that headline if you're writing something on green tea and your number 6 point isn't that useful, but if it is then you're good to go and you can use tools like.
Ubersuggest they come up with a good headline whenever you type the keyword into ubersuggest, you'll see a report on the left-hand navigation called content ideas. These are all the articles that have done well on Facebook and Pinterest and other social networks. Look at that shared camera. That'll give you an idea of what will work and what won't work.
Anchor Your Main Topic to The Keywords That Tave the Highest Significant Search Voice.
In other words, your keyword should be related to that main topic that you're writing about.
For example;
If I'm writing an article on SEO, I may have other keywords that are anchoring with it, such as on. Hey Jessie, oh uh, you know, optimizing load time for SEO content writing for SEO, SEO for E-commerce.
All these keywords can get tons and tons of traffic, and you want to build one more thorough piece of content versus having lots of little ones. And that's why I'm saying, look at your main keyword and make sure other keywords. Half a minute and hour anchoring with it.
Build Your Content Outline Based on What's Working for Competitors
The most relevant keywords you can find. Because look you don't have to reinvent the wheel. Whatever you're writing content on, do a search on Google. You'll see the people who are number 123 go all the way down. See what they're doing and for you know, for fun sake.
Actually, go to Page 3 or 4. Google and look at the pages that are ranking on page three or four. See what they're not doing compared to the people that are ranking at the top.
It will give you an idea of what the top ten people are doing and what you should be. Emulating doesn't mean you should copy him, but you should go above and beyond. They'll be missing some point. They may not be as updated. They may not be talking about the latest and greatest and you want to be doing that so you can rank better and use that to your vantage.
Offer Practical and Actionable Advice
No one wants to read something and be like that was a waste of time. I didn't get anything out of that. You wanna read an article be like wow? The article for Neil Scummy fired up. I'm going to go out there and work on increasing my SEO traffic. That's the kind of enthusiasm you want. When you're writing articles.
I want you to avoid excessive anchor text when you're doing the optimization or Internet working and only add internal links that make sense in your long-term content if it makes sense to link out 2/3 times or four times or 10 times. That's fine, do whatever makes sense. Don't obsess about the anchor tag, and do this with your older articles and newer articles.
From tile tags to metadata to image alt text. The first few paragraphs, your H2 tags, even your URL structures, and you're not sure on how to Shivani that. Just go to uber.com type in your URL and go to the site auto report. It'll tell you all the elements that are. Off with their on-page SEO and I'll tell you, in order of which ones fixed first, second, third, 4th, and no prioritize which ones will have the biggest impact on your SEO and just make sure that you fixed in order and after you do, you can recall your site or page to just double-check and make sure everything was fixed.
Now if you need help with your SEO. Check out our blog P S Kathait if you enjoyed this article then comment in the comment box below, share it, help you with it.
Thank you for reading.
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